Translating Trends into Brand Voice
List brand values, audience needs, and constraints. Score each trend against clarity, accessibility, maintainability, and relevance. Share your scoring rubric in the comments to inspire others refining their own filters.
Translating Trends into Brand Voice
A single expressive typeface or motion language repeated across touchpoints can outperform a dozen flashy experiments. Consistency builds recognition. Subscribe for a forthcoming checklist aligning typography, color, and interaction tone.